BET 4: Marketing, Sales, & Your Brand

Get clear up front on your business costs, how to establish prices and project profitability, considering the value proposition of your product or service.

• Are your costs and profit margins designed to reach industry norms?
• Is your pricing strategy appropriate to engage and retain customers?
• Will this business make enough to support myself and/or my family?

In this workshop we discuss effective cost of goods sold management and give you tools to prepare to launch a new product or service.

HYBRID event: In person for Piedmont Pitch cohort at 300 Preston Ave, 2nd floor training room, Charlottesville or online via Zoom

There is a $15 administrative fee to attend this workshop. Scholarships available – contact events@cvsbdc.org for more information

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.